Real cameras, real actors, applied to game marketing
Part of our team has a background in cinema, not just games, and live-action content is where that shows most directly. We direct and shoot with the same discipline as a film set, camera language, lighting, performance, then bring the footage into a post pipeline built around game marketing deadlines rather than film release schedules.
That includes straight live-action trailers and behind-the-scenes content, but also hybrid pieces that blend live-action plates with CG environments and in-engine assets in a single sequence, when the story calls for it.
How we run a shoot
Casting, locations, direction and cinematography are handled the same way they would be on any film set. Post-production, editing, grading and, where relevant, compositing with CG, stays in house, so the final piece feels consistent with the rest of your marketing rather than like a separate vendor’s work bolted on.